Because of the sad state of the economy, getting a grant has never been more difficult — difficult, but not impossible. All funders are cutting back, but they are still in the business of making grants to deserving nonprofits. Getting a first-time grant from a funder will be particularly difficult, however, so it is more important than ever to do it right.
Do your research. No funder will be stretching its guidelines to accommodate a project that doesn’t really fit when there are so many people looking for funding and so much less money available. And stay informed of what’s happening with businesses. You don’t want to go to a company for a grant the day after they lay off half their workers.
And, of course, follow instructions. Don’t give them an easy excuse to put you out of the running.
Also remember to keep your proposal focused on the beneficiaries of your nonprofit’s services — not the financial needs of the nonprofit. The funder is interested in how people (your clients) will benefit from the grant much more than in how it will help you stay in business.
Most importantly, keep applying. If you don’t ask, you certainly won’t get the grants you need and deserve.